A fundraising strategy can help you to prioritise and focus your fundraising efforts, helping you to be more sustainable. However, it can seem like a daunting process in a small organisation. This course (over two, half-day workshops) will look at how to develop your fundraising strategy. It will provide a structured roadmap and relevant tools to enable you to produce and implement a fundraising strategy in your organisation. This course is suitable for anyone who wants to develop or refresh their fundraising strategy.
8 Feb 2022 | Workshop 1:
By the end of this course, participants will be able to:
- Describe the purpose of a fundraising strategy and where it fits with other organisational strategies and plans
- Identify the key elements of a fundraising strategy
- Use strategic planning tools to review their current fundraising position and select appropriate fundraising options.
22 Feb 2022 | Workshop 2:
By the end of this course, participants will be able to:
- Develop a fundraising strategy and work plan for their own organisation
- Implement a fundraising strategy with a monitoring and review process in place
- Identify potential challenges and barriers in developing and implementing their fundraising strategy, and have insight from peers on how to address these.