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Who Owns the Story? Lessons from Amref Health Africa

Join Lucy Nkatha, Chair of the Anti-Racism Community of Practice, as she welcomes Wesley Kipng’enoh, Fundraising Content Manager, and Rachel Erskine, Communications and Fundraising Consultant, both from Amref Health Africa’s Global Fundraising Development Office.

Wesley and Rachel will share their experiences of ensuring that Ethical Storytelling, Dignity, and Respect, are at the heart of their Fundraising and Communications strategies.

Read Amref Health Africa’s report on how audiences respond to stories of poverty controlled and created by the image ‘subjects’ in their own words, as opposed to fundraising materials designed by an international NGO.

This session will help participants consider Charter Point 8 of the Anti-Racism Charter:

We will adopt appropriate and thoughtful language, storytelling and images. We recognise that they have meaning, can cause harm and can reinforce racism.

This session is free and open to anyone in Wales and Sub-Saharan African countries or who have links to Global Solidarity work. You do not need to be signed up to the Anti-Racism Charter. You can participate as an individual interested in the topic, a representative of an organisations, an employed member of staff, a volunteer, student, consultant or trustee—all are welcome.

What is the Anti-Racism Community of Practice?

This open and friendly group meets to discuss and reflect on the impact of racism in the global solidarity sector and to support each other in recognising and challenging racism in our work. Each session reflects on a charter point from Hub Cymru Africa’s Anti-Racism Charter.

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